Privacy Policy

Key Points

  • • We collect photos you upload to provide AI-powered virtual try-on services
  • • Your photos are processed by artificial intelligence to create personalized try-on experiences
  • • We may use your photos to train AI models specifically for your account
  • • You have full control over your data and can delete it at any time
  • • We use trusted third-party AI services to process your photos securely
  • • We comply with privacy laws including GDPR, CCPA, and biometric privacy regulations

Effective Date: January 8, 2025

drssr ("we," "our," or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, share, and protect your personal information when you use our AI-powered virtual try-on platform and services.

1. Information We Collect

Photos and Images

We collect photos and images you voluntarily upload to our platform for virtual try-on services. These may include photos of yourself for personalization and product images for try-on generation.

Account Information

When you create an account, we collect your email address, name, and profile information. We also maintain records of your try-on history and preferences.

Technical Information

We automatically collect certain technical information including your IP address, browser type, device information, and usage patterns on our platform.

Chrome Extension Data

Our Chrome extension may collect information about your interactions with supported e-commerce websites to enhance the try-on experience, including product URLs and images.

2. How We Use Your Information

Virtual Try-On Services

We use your photos and technical information to generate AI-powered virtual try-on images, allowing you to visualize how clothing and accessories would look on you.

AI Model Training and Personalization

With your consent, we may use your photos to train personalized AI models (LoRA adapters) that improve the accuracy and quality of your virtual try-on results. These models are specific to your account and enhance your individual experience.

Platform Improvement

We analyze usage patterns and feedback to improve our AI algorithms, user interface, and overall service quality. This analysis uses aggregated and anonymized data.

Communication

We use your contact information to send you service updates, respond to inquiries, and provide customer support.

3. AI Processing and Biometric Data

Important Notice:

Our AI processing may analyze facial features and body characteristics from your photos. In some jurisdictions, this may be considered biometric data processing.

AI Analysis

Our AI systems analyze your uploaded photos to understand body shape, size, and other characteristics necessary for accurate virtual try-on generation. This processing is performed using advanced machine learning models.

Personalized Model Training

When you provide explicit consent, we create personalized AI models trained on your photos. These models help generate more accurate and realistic try-on results specifically for you. You can withdraw this consent at any time.

Third-Party Processing

We partner with trusted service providers to process your photos and deliver our services. These partners are bound by strict data processing agreements and security requirements.

4. Information Sharing and Disclosure

Service Providers

We share your information with trusted service providers who help us operate our platform, including providers for AI processing, web hosting, content delivery, authentication, and other essential services. All providers are bound by strict data processing agreements.

Legal Requirements

We may disclose your information if required by law, court order, or to protect our rights, property, or safety, or that of our users or the public.

Business Transfers

In the event of a merger, acquisition, or sale of assets, your information may be transferred to the new entity, subject to the same privacy protections.

5. Data Security and Storage

Security Measures

We implement industry-standard security measures including encryption in transit and at rest, secure access controls, and regular security audits to protect your personal information.

Data Storage

Your data is stored using secure cloud infrastructure with enterprise-grade security. We use multiple storage tiers optimized for performance and cost-effectiveness.

Data Retention

We retain your personal information for the following periods:

  • • User photos: Until you delete them or close your account
  • • AI-trained models: Until you withdraw consent or delete your account
  • • Account data: Until you request deletion or 2 years of inactivity
  • • Analytics data: 90 days (anonymized after 30 days)

6. Your Rights and Choices

You have the following rights regarding your personal information:

Access and Portability

You can request a copy of your personal information and export your data in a machine-readable format.

Correction and Updates

You can update your account information at any time through your profile settings or by contacting us to correct inaccurate data.

Deletion

You can delete individual photos, your entire account, or request deletion of AI models trained on your data. Deletion requests are processed within 30 days.

Consent Withdrawal

You can withdraw consent for AI model training or biometric processing at any time through your account settings or by contacting us.

Restrict or Object

You can request to restrict certain types of processing or object to processing based on legitimate interests.

7. International Data Transfers

Your information may be processed in countries outside your residence, including the United States. We ensure appropriate safeguards are in place for international transfers, including standard contractual clauses and adequacy decisions where applicable.

8. Children's Privacy

Our services are not intended for children under 13 years of age. We do not knowingly collect personal information from children under 13. If you believe we have collected information from a child under 13, please contact us immediately.

9. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will notify you of material changes by email or through a prominent notice on our platform. Your continued use of our services after changes become effective constitutes acceptance of the updated policy.

10. Contact Us

Privacy Inquiries

For questions about this privacy policy or to exercise your rights:

Complaints

If you believe your privacy rights have been violated, you have the right to file a complaint with your local data protection authority.

Last updated: January 8, 2025
Effective date: January 8, 2025
This privacy policy was designed to comply with GDPR, CCPA, and other applicable privacy laws.